Marketing choices are plentiful and in today’s crowded media space
for consumers’ attention, choosing the right platform for your message is
critical. Your Woodworking Network Media Integration Managers can help
you make the right decisions.
The 2020 media kit from Woodworking Network is arranged by the four
platforms for media; data, print, digital, and events. Each platform is unique
and when you integrate all four platforms you can develop a powerful
marketing campaign. Each platform delivers your message in a different
manner and achieves specific objectives.
Look to the color tabs for the sections you are most interested in or start
at the front and read it page by page. We hope you will share with us
your thoughts on the new navigation and let us know if we delivered the
information you need to make your focused marketing decisions.
Green Tab – Data contains information about the Woodworking
Network Data Center and audience.
Purple Tab – Print takes you through the elements inherent to print
products that prove “Print is not Dead.” It also delivers important
information about our print products, FDMC and Closets &
Blue Tab – Digital breaks down the many ways a marketer can use
digital marketing, whether it is online, through email or social.
Red Tab – Events walks you through why people choose to attend
a tradeshow and what’s on the calendar from Woodworking