by Karl D. Forth
In Detroit, they don’t ask you what you’ve done in the past. They ask what you can do in the future. The city’s businesses and manufacturers are always looking ahead. Driven by the auto industry, manufacturers are continuously seeking better methods and more efficient processes. That’s why Detroit is a good location for the next Executive Briefing Conference, sponsored by Stiles Machin- ery Inc. The three-day event April 23-25 features
speakers focusing on current issues, plant tours of
innovative manufacturers, and plenty of time for
networking with other wood products executives.
The EBC is an educational experience provid-
ing company leaders with the knowledge, strate-
gies and forward-thinking attitude necessary for
succeeding in today’s manufacturing world.
The event begins Sunday, April 23, with a
reception at the Ford River Rouge Plant. The next
day will feature presentations, briefings, and tours
of JB Cutting and Fanuc. The final day, Tuesday,
April 25, offers more presentations and briefings.
Reinvention and disruption
The Executive Briefing Conference features top
Manufacturing hub hosts EBC 2017
authors and keynote speakers including Josh
Linkner, speaking on inspiring and disruptive
innovation. He has been the founder and CEO of
four tech companies. Linkner wrote two New York
Times bestsellers: Disciplined Dreaming: A Proven
System to Drive Breakthrough Creativity, and The Road
Historic hotel a symbol of
The famous Book-Cadillac Hotel will represent
one of the more unusual sites for the EBC. Built
in 1924, it was a famous luxury destination in
downtown Detroit for 60 years.
Then it closed and was vacant for more
than 20 years, its interiors stripped and looted.
Looming empty over Michigan Avenue, it didn’t
look like there would be a good ending for this
But a good ending did happen, and the new
Westin Book Cadillac Detroit opened its doors
on October 6, 2008. The 453-room hotel was
completed following a two-year restoration at a
cost of $200 million by owner and developer
Ferchill Group. The 89,000 square foot, 32-floor
building also includes The Westin Residences,
seven floors of condominiums.
Architect Louis Kamper’s design for the Book-Cadillac was inspired by the Italian Renaissance.
During this era he also designed and oversaw
the construction of four other Detroit hotels:
Carlton Plaza, Park Avenue, Royal Palm, and the
When the hotel opened it was the tallest
building in Detroit and the tallest hotel in the
world. The Book Cadillac Hotel building is listed
on the National Register of Historic Buildings
and was renovated according to National Park
Executive Briefing Conference
2017 asks wood industry to